Filed under: Deals, Walt Disney (DIS), Small business
Being a parent can certainly bring lots of joy. At the same time, it can be terrifying. But there’s help: iParenting Media. The company operates websites like www.PregancyToday.com and yes, www.iParenting.com.
Now, the company has sold out to The Walt Disney Company (NYSE: DIS). No doubt, this looks like a great fit and should provide iParenting with much more distribution and content resources.
iParenting got its start in 1996, when the cofounders — Alvin All and Elisa Ast All — looked for a site to help with Elisa’s pregnancy. Well, there weren’t many good sites. So why not begin one? Over time, they built a thriving community of more than 40 different sites, covering areas like teens.
iParenting will be a part of the The Walt Disney Internet Group, which already has a set of popular family websites like Family.com, FamilyFun.com and Wondertime.com.
Disney didn’t disclose the terms of the deal and in today’s trading, the stock price is down 49 cents to $32.55.
Tom Taulli is the author of various books, including The Complete M&A Handbook
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